C&W has announced the placement of another health club of the Virgin Active chain, this time in Lisbon city centre. The new club opened its doors to the public on 1 June, and is located at Galeria Comercial Palácio Sotto Mayor. It occupies a gross leasable area (GLA) of around 7,000 m2 with 497 parking places. C&W represented Virgin Active in the leasing of the new location.
Virgin Active began using the services of C&W at the start of 2006, when the chain opened its first club in the Porto Plaza leisure and shopping centre, located in Porto downtown. Virgin Active now has 4 health clubs in Portugal - two in Porto, one in Oeiras and one in Lisbon.
Spearheaded by Richard Branson, Virgin Active has some 260 clubs and more than 1,300,000 members around the world.
Bernardo de Vicente, the managing director for Iberia of Virgin Active, said “Virgin Active's values are fun, innovation, value for money and excellent customer service. We want to offer more than our competitors for less money, and Virgin Active health clubs offer the best value for money in the market The products we offer clearly have a positive influence on the local communities, helping improve the health and well-being of our members. We have an ambitious expansion plan for Portugal, which entails the opening of 20 clubs in the next 5 years.”
Mafalda Cotta of C&W’s Retail Department in Portugal said “We are most satisfied at the opening of another club of the Virgin Active chain, not only because we were able to meet our client's requirements but also because we are helping transform a location that struggled as a shopping centre. Elsewhere, Virgin Active has a highly ambitious expansion plan, which demonstrates that Portugal is an attractive option for international companies."